MIS 515
|
Department |
Management Information Systems |
|
Course Code |
MIS 515 |
|
Advanced Electronic Commerce |
|
|
Course Credit |
3 |
|
Prerequisite Course |
MIS 515 |
|
Course Level |
second Year |
|
Course Description |
This course provides students with the necessary knowledge in building a successful e-commerce sites and guides students through the entire process of e-commerce from strategic planning to actual fulfilment. It emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies in a comprehensive, managerial, and research based manner, which help students to realize how corporate business uses e-commerce. |
|
Course Material |
Laudon K., C. G. Traver, E-Commerce 2015, 11/E, Prentice Hall, 2015 ISBN-10: 013350715 ISBN-13: 978-0133507164 |
|
Reading Recommendation |
List Electronic Materials (eg. Web Sites, Social Media, Blackboard, etc. Official website of the course on the learning management system: LMS.ksu.edu.sa |
|
Course Language |
English |
